Hitmarker: One-Stop Gaming Solution

Overview

Hitmarker is dedicated to revolutionizing the gaming landscape in Pakistan by providing a holistic gaming solution. Our platform offers casual and professional gaming zones, coaching services, and competitive tournaments designed to nurture and showcase local gaming talent.

Key Team Members

• Muhammad Fahad Imdad
• Muhammad Ali Raza
• Bilal Ahmed
• Huzaifa Mustafa

Problem Statement

• Wastage of gaming talent and prodigies in Pakistan.
• Lack of professional gaming experiences and structured competitions.
• E-Gaming competitions are not well channelized.

Our Solution

• Casual Gaming Zone: A space for casual gamers to enjoy and socialize.
• Professional Gaming Standards: Infrastructure meeting international standards for serious gamers.
• Coaching Services: Professional training to enhance skills.
• Workshops: Focused on DAZR, WILDEITY, HSB, and Pokémon gaming.
• Monthly Competitive Tournaments: Regular events to keep the community engaged.
• Family Gaming Zone Partition: Dedicated sections for family-friendly gaming.

Market Analysis

• Total Addressable Market (TAM): 724.5 Billion PKR
• Serviceable Available Market (SAM): 53 Billion PKR
• Serviceable Obtainable Market (SOM): 3.15 Billion PKR

Customer Acquisition Strategy

• Digital Marketing: 50%
• Hitmarker App and Website: 20%
• Traditional Marketing: 15%
• Sponsored Events: 15%

Target Market Segmentation

• Geographic: Bahadurabad, Sharfabad, Tariq Road, P.E.C.H.S Society.
• Demographic: Males aged 10-45, females aged 18-25.
• Psychographic: Middle to upper-class gamers.
• Positioning: The ultimate one-stop solution for gaming enthusiasts.

SWOT Analysis

• Strengths: First mover advantage, peer funding.
• Weaknesses: Slow progress, lack of experience.
• Opportunities: Capitalizing on an uncontested market with high-risk, high-reward potential.
• Threats: Internet quality, electricity issues, economic conditions.

Revenue Model

1. Subscription-Based Model
2. Sales-Based Model
3. Advertisements
4. Sponsored Events
5. Monthly Memberships
6. Direct Sales Through Footfall

Financial Summary

• One-Time Expense: 6,788,500 PKR
• Monthly Expenses: 410,000 PKR
• Monthly Revenue: 760,000 PKR
• Monthly Profit: 350,000 PKR

Funding Strategy

1. Bootstrapping
2. Peer Funding
3. Gaming Sponsors

Additional Resources

Hitmarker ppt.pptx

Contact

For inquiries, reach out via our Contact Page.

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Thank you for supporting Hitmarker, your ultimate gaming destination!