Skip to content
New issue

Have a question about this project? Sign up for a free GitHub account to open an issue and contact its maintainers and the community.

By clicking “Sign up for GitHub”, you agree to our terms of service and privacy statement. We’ll occasionally send you account related emails.

Already on GitHub? Sign in to your account

Jupyter Book Logo #396

Closed
javag97 opened this issue Oct 11, 2019 · 27 comments
Closed

Jupyter Book Logo #396

javag97 opened this issue Oct 11, 2019 · 27 comments
Labels
enhancement New feature or request

Comments

@javag97
Copy link

javag97 commented Oct 11, 2019

The current Logo breaks Jupyter Branding Guidelines for logo misuse (page 10). I'd be sweet if we could come to some logo ideas that accurately communicate the tone of the project and is reproducible across various screen sizes. I would be happy to help come up with some ideas if this is something we want.

@choldgraf
Copy link
Collaborator

yep - I know :-) I whipped together the logo quickly for a talk a while back and haven't have bandwidth to really dig into the issue. I agree it'd be good to have a logo that meets the guidelines (and is more well-thought-out in general haha). In this case, I just wasn't sure how to convey the idea of a "book" that was obviously more than a "page" without adding a third dimension, but I am more than happy to check out ideas!

@javag97
Copy link
Author

javag97 commented Oct 11, 2019

I can come up with sketches and share some ideas!

@javag97
Copy link
Author

javag97 commented Oct 14, 2019

IMG_8486
drafts 1 0

Feel free to share thoughts : - ) I'm planning on further exploration.

@choldgraf
Copy link
Collaborator

Nice! I like the one that you've got on the "powered by" image - I had also noticed similar logos where the book was facing towards the viewer and upward, maybe something else to think of for inspiration:

image

@javag97
Copy link
Author

javag97 commented Oct 14, 2019

I will iterate on that logo you liked. I will also try a direction that is more similar to what you shared and show you where that leads me.

@choldgraf
Copy link
Collaborator

Cool! just to be clear, I'm only suggesting! I am excited to see your own take on the design as well!

Would also love to hear @emdupre 's and @SamLau95 thoughts on this

@javag97
Copy link
Author

javag97 commented Oct 14, 2019

I'm always open to suggestions! I tend to use periods a lot when typing on the web and I think it gives me a different tone than I intend. I've been trying to sprinkle in some varied punctuation : - )

@javag97
Copy link
Author

javag97 commented Oct 14, 2019

A goal that I am considering is lowering color count to 2 as it will help with reproducibility. Not sure how big of a concern that is, but that limitation might lead us in a better direction. If I am not mistaken, colors should be on brand.

@choldgraf choldgraf added the enhancement New feature or request label Oct 15, 2019
@SamLau95
Copy link
Collaborator

Thanks for trying out these designs @javag97 !

Some thoughts:

  • I think the logo should feel more like a "book" than a "bookmark".
  • If we use a book-like graphic in the logo, I think it should be oriented in a naturalistic way. I like Chris' example of a book lying open on a table because it feels familiar to how I use books in real life. For this reason, an icon of a book hovering open with its pages open towards the bottom of the screen feels less familiar.

@choldgraf
Copy link
Collaborator

hey @javag97 - a friendly ping on this one! It would be great to see a better logo for jupyter book :-)

@javag97
Copy link
Author

javag97 commented Dec 4, 2019

You got it! Apologies that I've been away from Github for a couple of weeks. Thank you for being patient with me : - )

@javag97
Copy link
Author

javag97 commented Dec 4, 2019

Thank you for your direction. From rotating the book, the angle of which the book is open doesn't look like a book laying down on a flat surface. I will play around with that. I will also play around with color usage and reconvene when I get to a good sharing spot.

@javag97
Copy link
Author

javag97 commented Jan 4, 2020

Happy Holidays all! I apologize busy in the past couple of months. I should have some time over the next couple of days to devote to this. I wanted to ask regarding the background of how Jupyter Book started. I just wanted to better understand where the project is now and where it is headed.

Guiding questions: How did it start? How long has it been active? Has anything substantial changed since its original idea? Anything that

@choldgraf
Copy link
Collaborator

Hey @javag97 - here's the short version:

The main goal of Jupyter Book is to make it easier for people to communicate their ideas with collections of Jupyter-based content. While it has always been technically possible to do this kind of thing with static site generators, at Berkeley we needed a way to do this without a ton of developer time for each book (and assuming that many teachers don't know or want to learn web development skills). So Jupyter Book was created as a way to (relatively) easily create a book that looked good, made reasonable decisions about UI/UX, and that incorporated interactive elements that were possible because we knew there was a Jupyter Notebook under the hood for each page.

In the months since, Jupyter Book has been adopted by a broader audience, and has been used for textbooks, documentation, and general guides. Its developer and user base is now much bigger than UC Berkeley, and so it is now run as a general open project.

I think that next steps for the project will be to find a way to grow the publishing features that are supported - things like equation references, cross-references, bibliographies, etc. I'd like for Jupyter Book to be an excellent, lightweight, configurable tool to create rich books that show off scientific computing content.

Does that help?

@javag97
Copy link
Author

javag97 commented Jan 6, 2020

Yes, that works thank you for sharing! I wanted to share some of my thoughts. I have been experimenting with various versions, none of which have panned as nicely yet. So that y'all have access to all of my work, what I can do is set up a cloud sharing link on Sketch/Figma that will always have the most up to date version of any work I do. Any iteration of anything can be found there. I can post it tomorrow morning and give some context to explain some of the decisions across various ideas.

@javag97
Copy link
Author

javag97 commented Jan 6, 2020

Additionally, if anyone in the thread happens to find any logos/icons we would like to move towards like the last one posted by @choldgraf, that would be very helpful. Your input and opinions are very much appreciated!

@javag97
Copy link
Author

javag97 commented Jan 7, 2020

https://www.figma.com/file/Zsynl3FJCRFFEqTAM2J3Uj/jupyterbook?node-id=0%3A108

Let me know if y'all can see the stuff in here.

@choldgraf
Copy link
Collaborator

yep! I can see it!

@javag97
Copy link
Author

javag97 commented Jan 9, 2020

That's great! With that link, you should be able to access any changes that I continue to make. I am using Figma as a place to test out and share ideas. Once we have a set direction, I can take that into something like Illustrator and refine it.

@javag97
Copy link
Author

javag97 commented Jan 21, 2020

3 0

Happy MLK day! This is something that I've been working on taking into consideration feedback, appropriateness, distinctiveness, and reproducibility. I would like to hear your thoughts!

(This can also be found in the Figma link above)

@javag97
Copy link
Author

javag97 commented Jan 21, 2020

website
readme

Logos appearing in context (and not on a blank screen)

@choldgraf
Copy link
Collaborator

Thanks for the new design! It's an interesting direction - I'm not sure how I feel about the heavy use of curves in the logo. It feels a bit exaggerated to me, and is a bit difficult to parse (also, it kind of looks like an M...not sure if that's intentional).

@javag97
Copy link
Author

javag97 commented Feb 28, 2020

Thanks for being patient with me!

My reasoning for exaggeration is to try to make it look like a book as clearly as possible. Looking back, I see the M as well... I can try to branch from here taking into account your feedback. I am looking to brew a couple of different variants and we think speaks to the needs of the community. Stay tuned!

@choldgraf
Copy link
Collaborator

hey all - FYI we are discussing branding of not only Jupyter Book but the other related projects in the "Executable Book Project" over here: executablebooks/meta#57

@javag97
Copy link
Author

javag97 commented Apr 30, 2020

@choldgraf I'm glad there's some internal discussion about that! I love it when people react strongly to my work! I have some links that I wish to share from my world because I think it can help aid discussion.

  1. Sagi Haviv describes a good logo as 1. appropriate 2. distinctive 3. simple

  2. Pentagram worked with DK Publishing to redesign their logo.
    This redesign came around the time I was working on this logo, so I find that quite funny. Measuring logo success based on those three metrics I think is a simple yet effective way to gauge what makes a good logo and a bad logo.

dk_publishers_logo_before_after

@javag97
Copy link
Author

javag97 commented Apr 30, 2020

I hope you enjoyed that window into my world!

@choldgraf
Copy link
Collaborator

This is done as we now have a new logo!

Sign up for free to join this conversation on GitHub. Already have an account? Sign in to comment
Labels
enhancement New feature or request
Projects
None yet
Development

No branches or pull requests

3 participants