diff --git a/css/theme/source/company.scss b/css/theme/source/company.scss
index cc8b20a7..b186b38f 100644
--- a/css/theme/source/company.scss
+++ b/css/theme/source/company.scss
@@ -22,7 +22,8 @@ $headingColor: $companyBlue;
 $headingTextTransform: none;
 
 $mainFont: "Museo", "Palatino Linotype", "Book Antiqua", "Palatino", serif;
-$headingFont: "Museo Sans", "Palatin Linotype", "Book Antiqua", "Palatino", serif;
+$headingFont: "Museo Sans", "Palatin Linotype", "Book Antiqua", "Palatino",
+  serif;
 $linkColor: $companyBlueDark;
 $linkColorHover: $companyBlue;
 
diff --git a/justfile b/justfile
index f4f44876..9930b052 100644
--- a/justfile
+++ b/justfile
@@ -11,7 +11,6 @@ present:
 package:
     npm run package
 
-bake-logo:
+bake-logo mime="svg":
   cd "{{root_dir}}" && \
-    repl=$(cat css/theme/source/files/company-logo.svg | base64 -w 0| sed "s/\+/\\\+/g") && \
-    sed -i -E "s@background-image(.*);base64,.*\"@background-image\1;base64,$repl\"@" css/theme/source/company.scss
+  	tools/bake-logo.sh "{{mime}}"
diff --git a/tools/bake-logo.sh b/tools/bake-logo.sh
index e2abefa4..c1f69278 100755
--- a/tools/bake-logo.sh
+++ b/tools/bake-logo.sh
@@ -21,9 +21,10 @@ function clean_up() {
   [ -f "$temp" ] && rm -rf "$temp"
 }
 
-repl=$(cat "$ROOT_DIR/css/theme/source/files/company-logo.png" | base64 -w 0 | sed "s/\+/\\\+/g")
+repl=$(base64 -w 0 <"$ROOT_DIR/css/theme/source/files/company-logo.$type" | sed "s/\+/\\\+/g")
 temp=$(mktemp)
 
 # shellcheck disable=SC2028
+echo "Baking logo into 'company.scss'..."
 printf 's@background-image(.*);base64,.*"@background-image: url("data:image/%s;base64,%s"@' "$mime" "$repl" >"$temp"
 sed -i -E -f "$temp" "$ROOT_DIR/css/theme/source/company.scss"