diff --git a/Cargo.lock b/Cargo.lock
index fb58a37..a802f1b 100644
--- a/Cargo.lock
+++ b/Cargo.lock
@@ -501,7 +501,7 @@ checksum = "baf1de4339761588bc0619e3cbc0120ee582ebb74b53b4efbf79117bd2da40fd"
 
 [[package]]
 name = "chisel-operator"
-version = "0.2.0"
+version = "0.3.0-alpha.1"
 dependencies = [
  "async-trait",
  "aws-config",
diff --git a/Cargo.toml b/Cargo.toml
index 57c8cf1..f1c7dfd 100644
--- a/Cargo.toml
+++ b/Cargo.toml
@@ -1,6 +1,6 @@
 [package]
 name = "chisel-operator"
-version = "0.2.0"
+version = "0.3.0-alpha.1"
 edition = "2021"
 description = "Chisel tunnel operator for Kubernetes"
 authors = [
diff --git a/deploy/deployment.yaml b/deploy/deployment.yaml
index c2a3b87..cc921fe 100644
--- a/deploy/deployment.yaml
+++ b/deploy/deployment.yaml
@@ -19,7 +19,7 @@ spec:
       automountServiceAccountToken: true
       containers:
         - name: chisel-operator
-          image: ghcr.io/fyralabs/chisel-operator:staging
+          image: ghcr.io/fyralabs/chisel-operator:v0.3.0-alpha.1
           env:
             - name: RUST_LOG
               value: "debug"